The Visit York Visitor Information Centre has officially opened the doors to its new city centre home at 28 Back Swinegate.
Managed by Make It York, the Visitor Information Centre has relocated from its former premises at 21 Parliament Street to its new location, just 140 metres, less than two-minutes away.
Sarah Loftus, Managing Director of Make It York, said: “We’re thrilled to welcome you all to our new home. Our fantastic team is looking forward to continuing to share their expert advice and knowledge, while helping even more people discover the very best of York and the surrounding area. We’ll see you there!”
Open seven days a week, the new Visitor Information Centre offers a more welcoming space in the heart of the city, where the friendly and knowledgeable team continue to provide the trusted service that has made it an essential first stop for exploring York and beyond.
With improved facilities and more space to showcase the city’s attractions and experiences, the new premises provide an even better visitor experience.
Visitors can pick up free maps, guides and brochures, purchase tickets for attractions, experiences and transport, and buy the Visit York Pass, in addition to offering a curated selection of locally made gifts and souvenirs.
Visit York Visitor Information Centre & Gift Shop
New location: 28 Back Swinegate, YO1 8AD, York
For the latest information, head to visityork.org/vic and follow @visityork on social media.
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PRESS RELEASE: 5 August 2026
NOTES TO EDITORS
About Visit York – Visit York is a part of Make It York and is the leisure tourism brand. Under the brand Visit York, Make It York’s aim is to market York as a must-see world-class destination to the leisure and business visitor and ensure investment to develop the quality of tourism in York. Activity covers all aspects of tourism marketing and PR, including market intelligence, as well as providing business support through the membership programme. Visit York operate the Visit York Pass, York’s city-sightseeing card, and run the Visitor Information Centre. VisitYork.org
About Make It York – Make It York’s purpose is to develop and promote the city and its surroundings – nationally and internationally – as a vibrant and attractive place to live, visit, study, work and do business. Its mission is to grow the economic prosperity and wider wellbeing of York and its citizens. In practice, this means delivering a range of projects and programmes based around our corporate strategic priorities. These are: City positioning and profile-raising; Ensuring an exciting city centre; Delivering the city’s ground-breaking Cultural Strategy. MakeItYork.com
