About Us
Growing York's economic prosperity and wider wellbeing
Growing York's economic prosperity and wider wellbeing
Make It York was established in 2015 with the coming together of the marketing and promotion, economic development, and tourism functions in the city.
As a commercial business with a strong sense of social purpose, our mission is to grow the economic prosperity and the wider wellbeing of York. We achieve this by focussing on two cardinal points: economy and place.
Make It York is currently concentrating on four strategic priorities which are:
- City positioning and profile-raising
- Network-building and inward investment
- Ensuring an exciting city centre
- Delivering the Cultural Strategy
The current turnover of Make It York is around £4.8 million per annum, generated commercially from a range of revenue sources. Other than any dividends payable to the Shareholder, any surplus is invested back into the city.
With respect to its corporate structure, Make It York is a private limited company limited by shares and has an independent Board of Directors. Its sole Shareholder is City of York Council. CYC currently contributes 6.7% of MIY’s total revenues.
Investing in York
Providing advice and support for businesses looking to move a business to or set up a business in York.
Support for Businesses
Helping current York business find funding and advice to help them expand.
City Centre and Tourism
City Centre management for events and festivals as well as support for tourism-focused businesses.
Management Team
Managing Director
Head of Marketing and Communications
Leisure Marketing Manager
Business Growth Manager
Commercial Manager
Railtech, Food and Drink and CYC Liason
Head of City Centre Management and Markets
Make It York Board
Chair, Make It York
Managing Director, Make It York
Cultural Policy Consultant
Director of External Relations, University of York
Managing Director, York Data Services
Managing Director, LNER
James Farrar
Chief Operating Officer, YNYER LEP
Lyndsey Turner Swift
Head of England Action Plan, VisitEngland